 RiverTown Multimedia? What is that? What happened to RiverTown Newspaper Group?We are still here, better than ever.
Our organization, however, has taken on a new identity.I am excited to answer questions like these because it is an opportunity to talk about all the great new solutions we are working on. As the media world is changing we are changing too. While we still are proud to say that we produce the leading community newspapers in the region, we have become more than just a newspaper.
The growing list of marketing solutions includes our eleven local news websites, which have over 325,000 unique visitors per month. Our auto search engine, www.carsHQ.com has over 80,000 page views per month with over 17,000 vehicles to browse from over 60 regional auto dealers. We are also proud to say that over 180,000 unique visitors use our leading local job site, www.jobsHQ.com to assist in their job searches. In addition, www.apartmentsHQ.com has over 243,000 page views and 24,000 unique visitors per month. The best news is that as a part of the Forum Communications Digital network we can offer a total digital audience of over 1.7 million monthly unique visitors with over 415,000 coming from the Twin Cities region.
Along with our growing list of digital marketing brands and solutions, we have also launched several other solutions of note in the past year. We have four niche publications that reach different audiences on a regular basis. Home & Garden publishes twice per year and reaches over 268,000 readers in the region. dining & destinations, our guide to summer dining, travel, and events is read by over 75,000 people and, most recently, published in the middle of May. Healthy Lifestyle/Senior Lifestyle magazines publish quarterly and reach a total audience of over 100,000 readers. Last, but not least, is our much anticipated Holiday Guide magazine which publishes the day before Thanksgiving each year to an audience of over 268,000 readers. Each of these niche publications are also published electronically via our network of websites.
While we have continued to grow our overall audience and regional presence with our web sites and niche publications we continue to be entrenched in each community that we cover. Our ten award-winning weekly community newspapers continue to grow local readership at a time when the metro dailies are losing readers. We pride ourselves in being the number one local news source in our communities. In addition to our weekly news coverage of local government, crime, schools, sports and more we continue to publish our full library of local special sections and niche publications. Graduation sections, Community Guides & Maps, Community Event publications and much more are produced in each of our markets to meet the need of our readers and advertisers to connect to their local communities.
As you can see we are more than just a newspaper. I hope you will give us an opportunity to show you how one or more of our solutions can meet your marketing and business needs. I am confident you will not be disappointed with the power and effectiveness that RiverTown Multimedia can bring to your business. |
It’s warm and sunny, the beach calls. You ask yourself “Why shouldn’t I just give in and go? Marketing is a waste of time at this time of year.”
September 2012 Marketing Newsletter